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Trump’s Crypto Dream: Token Sales Tank, Payday on Hold

April 10, 2025
in Markets
Reading Time: 3 mins read
Trump’s Crypto Dream: Token Sales Tank, Payday on Hold
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Donald Trump’s foray into crypto isn’t exactly setting the digital world ablaze. World Liberty Financial, the token venture linked to the former president, has dramatically scaled back its fundraising ambitions. They were aiming for $300 million. Now? A modest $30 million will do. It’s a bit like planning a lavish yacht party and then settling for a canoe.

  • World Liberty Financial, a crypto venture linked to Donald Trump, has lowered its fundraising goal from $300 million to $30 million after a slow start. The venture aims to provide a portal for crypto-investment opportunities, including borrow-and-lending services and a stablecoin.
  • Trump’s company, DT Marks DEFI LLC, is set to receive 75% of the net protocol revenues, but only after World Liberty Financial reaches the $30 million mark. The WLFI token’s lack of functionality and the frozen state of sold tokens have made investors jittery.
  • Analysts suggest the WLFI token’s lack of inherent utility and the vaguely defined nature of the protocol contribute to investor hesitation. Despite Trump’s involvement and a potentially large payout for him, the project faces significant challenges in attracting investment and establishing credibility.

The shift came after initial token sales sputtered. Investors, it seems, weren’t rushing to buy into the WLFI token. The company’s wallet has seen just over $14 million, a far cry from the original goal. The website even crashed briefly under the initial, lukewarm demand. It’s a reminder that even a famous name doesn’t guarantee success in the often-skeptical crypto space. And, frankly, a crashed website on launch day? Not a great look.

A Payday on Hold?

This isn’t just about bruised egos; it impacts potential earnings for Trump himself. DT Marks DEFI LLC, a Trump-owned entity, is slated to receive 75% of “net protocol revenues.” But there’s a catch. They only get paid after World Liberty Financial hits that $30 million mark. So, the former president’s crypto payday is currently on hold, waiting for a fundraising boost. It’s a bit like waiting for a check that might never arrive.

The problem, according to some analysts at Galaxy Digital, isn’t just the name attached. The WLFI token itself doesn’t seem to *do* much. It’s a governance token for a protocol that doesn’t actually exist yet. That’s…optimistic, to say the least. It’s like buying a voting share in a company that hasn’t decided what it sells. Investors are, understandably, a little jittery. And who can blame them?

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World Liberty Financial currently has $288 million worth of “nontransferable digital tokens” available, but they’re capping sales at $30 million. Meaning, a lot of tokens are just sitting there, unable to be traded. The nearly one billion WLFI tokens sold so far are frozen, leaving early investors unable to cash out. It’s a bit like buying a collectible figurine and then being told you can’t display it. What’s the point?

What *Is* World Liberty Financial, Anyway?

That’s a fair question. The company’s website vaguely describes a portal for crypto-investment opportunities. There’s talk of a borrow-and-lending service, and even a stablecoin in the works. But the details remain…fuzzy. It’s a bit like promising a revolutionary new product and then only offering a vague description. The whole thing feels a little like building the plane while flying it, and hoping investors don’t notice.

Trump’s company is set to receive 22.5 billion WLFI tokens, worth over $330 million at the initial valuation. A hefty sum, assuming the valuation holds. But with sales lagging and the token frozen, that number is looking increasingly theoretical. It’s a reminder that in the crypto world, promises are cheap, and valuations can change in a heartbeat. And sometimes, a famous name isn’t enough to defy gravity.

Tags: Crypto NewsCryptocurrencyDigital AssetsDonald TrumpIndustry AnalysisIndustry InsightsInvestmentsMarket TrendsToken SalesTokenomics
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